ABOUT THE OWNER

Education

• Università degli Studi di Macerata - Macerata/Italy.
• Lebanese American University-Beirut/Lebanon.
• Ringling College of Art & Design Sarasota/Florida-USA.

Experience

• Formerly Creative Director and Head of the Creative Department at Dar Assayad Int.
• Managed the operations, creations and contents of Dar Assayad Int magazines and websites, as one the biggest publishing houses in the MEA, established 1943.
• Advisor to the CEO, GM.
• Director of Special Events and Special Project at Dar Assayad Int.. Led a creative team of 50 employees in Beirut and overseas offices,or prominent local magazines such as: Al Anwar, Assayad, Fairuz, Al fares, Arab Defence Journal, Al Idari, Sahar, Samar, Achabaka, Background Report and Media Books.
• Prepared strategy and budgeting reports for the Board of Directors which increased gross operating profits by 15%.
• Developed and implemented a structure to deliver strategic creative projects.
• Prepared creative contents for magazines based on current market trends and readers objectives.
• Creating ideas, designs and contents for TV and Digital campaigns.
• Collaborated with strategy, media, account and business development teams to create and develop new business opportunities.
• Visits to international printing & technology shows such as IPEX (UK) & DRUPA (Germany).
• Several international achievements. 
• Recognition international awards. 
• Branding consultant for prominent multinational companies.
• Speaker at several international seminars:
  - Internet World 2012 (UK).
  - London Tech Week in 2015 and 2017 (UK). 
• 3 times special training at PARIS MATCH magazine/Hachette Filipacchi Press (France).            
• Special training at Al Hayat daily newspaper (UK).
• Special training at Al Arab newspaper (UK).
• Special training at the Saudi Research Publishing House (UK).
• Special training at Al Sharq Al Awsat newspaper
• Special training at Condé Nast International(UK) Special training at Life Computers Limited (UK).
• Special training at Dainippon Screen (Japan).

International Awards

• Letter of appreciation & congratulation from D&AD (UK) for contributing as a speaker in LONDON TECHNOLOGY WEEK 2015.
• Certificate of Appreciation from Adobe Live Tour UK.
• Empire Who's Who New York (Edition 2003-2004) - World's Best Designers.
• Honor Shield from the Dhour Shweir & Ain Sindiyaneh Municipality for creating events encouraging tourism in the village.
• First Prize in Digital Media Competition from Tony Stone Images & Apple UK.
• The World Designer Review UK (Edition 2000)
  "Best Designers in Arab World".
• 3 times special training Certificate from PARIS MATCH magazine/Hachette Flipacchi Press (France).
• Honor Shield from the Dhour Shweir & Ain Sindiyaneh Municipality for creating events and encouraging tourism in the village.
  

Social Work

• Former Vice Mayor & Current Role: Creator of Special Events (DHOUR SHWEIR BEER FESTIVAL & Others)
• Created and managed the overall planning and execution process of events and festivals which gathered more than 25 thousand guests.
• Proposed and implemented touristic programs in collaboration with the Ministry of Tourism to revive the hometown's economic situation and boost the touristic Lebanese strategy.
• Attended monthly meetings with council members to identify and resolve problems.
• Collaborated with Ministers to identify and address community concerns.
• Creator of DHOUR SHWEIR BEER FESTIVAL that launched in 2003 . The first Beer Festival launched in Lebanon with over 30 thousand attendees each year (present).
• Creator of DHOUR SHWEIR INTERNATIONAL JAZZ FESTIVAL that launched in 2022: The future hub for the international flourishing jazz scene.